One Click, 3 Million Records:
The result is a faster, more reliable flow of information to partners—with 250,000+ part and attribute records syndicated every month and over 3,000,000 records delivered annually. This case study explores the challenges TDK-Lambda faced, the solution implemented, and the impressive results that followed.
The Challenge
As a leading manufacturer of power supplies, TDK-Lambda manages an extensive catalog of products and specifications. The company relies on a global network of distributors to reach customers, meaning vast amounts of product data (specs, part numbers, pricing, availability, etc.) must be kept up-to-date across dozens of partner systems. Previously, sharing this data was a cumbersome process. Teams spent countless hours preparing spreadsheets and custom files for each distributor, each with different format requirements.
“In the past, we struggled with product attribute errors—misplaced specs, mismatched images, and incorrect information making its way to distributor websites. These mistakes created confusion for customers and extra work for our team.”
— Tom Wichert
Exec. VP Sales & Marketing
TDK-Lambda Americas Inc
Not only was this manual approach slow, it was prone to errors and version-control issues. TDK-Lambda’s growth and the fast pace of the electronics market made the old process unsustainable – the company needed a more efficient, automated way to syndicate product information in real time. The challenge was clear: how to deliver accurate, consistent part data to all partners quickly and without manual effort, so distributors and customers always have the latest information.
The Solution
TDK-Lambda turned to Orbweaver’s Part Data Syndication platform to modernize and streamline its product data distribution. Working closely with the Orbweaver team, TDK-Lambda integrated its internal systems with Orbweaver’s DataHub, enabling the company to organize, normalize, and transmit data in any format required by its distribution partners—all through a single automated solution.
“This level of precision is a game changer—it drastically reduces errors and ensures our partners have exactly what they need to sell our products accurately.”
— Tom Wichert
Exec. VP Sales & Marketing
TDK-Lambda Americas Inc
Instead of managing spreadsheets or custom uploads for each partner, TDK-Lambda now maintains a centralized, real-time data feed that Orbweaver automatically converts and delivers to each system. Onboarding new partners is fast and effortless, with Orbweaver handling all format mapping and connectivity behind the scenes. This frictionless integration ensures that accurate product data is delivered instantly, regardless of the format or platform.
The Results
250K Records
Syndicated
Monthly updates,
zero manual effort
250,000+ product records automatically pushed to global partners every month with full accuracy.
3M Records
Delivered
Annual data flow,
uninterrupted
Over 3 million records delivered yearly to keep every partner up-to-date and aligned.
1-Click Partner
Onboarding
Instant setup, no
formatting needed
New partners join the data stream with one click—no tech hassle, no rework required.
Powering Growth with Real-Time Data and Global Supply Chain Automation
TDK-Lambda’s automated part data syndication has strengthened distributor relationships by ensuring instant access to accurate product information. This has improved response times, boosted sales, saved labor hours, and expanded global reach—positioning the company for continued growth in a data-driven market.
